Not Your Typical Navy Chief Gear
Shop original Navy Chief gear made for active-duty Chiefs, retired Chiefs, selectees and anyone who understands the culture of the Chiefs Mess. Elder Goat Products offers Navy Chief shirts, hoodies, hats, stickers, mugs and CPO apparel built around the heritage, humor and personality that make the Mess what it is.
These aren’t the same recycled anchor designs you’ve seen everywhere else. They’re created by a Master Chief, for Chiefs who want their gear to have a little more personality.
Best-Selling Navy Chief Gear
These are the designs Chiefs keep coming back for. Shop some of our most popular Navy Chief shirts, featuring original artwork, Mess humor, retro style, and plenty of personality. Each design is made for CPOs, SCPOs, and MCPOs who want something different from the same old anchor shirt.
If you’re a Navy Chief and you grew up on that emo era, this one hits.
A My Chemical Romance-style parody built for the Chiefs Mess, with a CPO skeleton design on the back and a clean USN anchor on the front.
Design details
Front: USN + anchor (nautical, clean, bold)
Back: “My Nautical Bromance” (MCR parody vibe) with a CPO Skeleton in uniform
Who it’s for:
Navy Chiefs (CPO) Navy vets, salty sailors, and those who need emo nostalgia
Perfect gift for
- Chief Pinning
- Retirement
- Birthday / command gift
- Deployment, homecoming, or reunion
Important note
This is a parody design. Not affiliated with or endorsed by My Chemical Romance or any other brand/organization.
This product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!
Chief Petty Officers have long been called the Backbone of the Fleet, and this Navy Chief shirt was designed to represent the leadership, heritage, and responsibility behind that title.
The “Backbone of the Fleet” CPO T-Shirt combines traditional Navy imagery with bold front and back artwork for Chiefs who are proud to carry the anchors.
⚓ The Design
Front: A smaller left-chest design featuring:
“Navy Chief, Navy Pride.”
Back: A detailed Chief Petty Officer design featuring:
Fouled Chief’s anchor
Crossed cutlasses
Navy chains
“Backbone of the Fleet”
“Heritage Starts Here”
The black, silver, white, and gold artwork gives this Navy Chief apparel a classic look inspired by the history and traditions of the Chiefs Mess.
Built for the Mess
This CPO shirt is a great choice for:
Chief Petty Officers (CPO)
Senior Chief Petty Officers (SCPO)
Master Chief Petty Officers (MCPO)
Newly selected Navy Chiefs
Chief Season and pinning ceremonies
Chiefs Mess events and reunions
Navy retirement ceremonies
Navy birthdays and anniversaries
Anyone shopping for meaningful Navy Chief swag
🎁 A Navy Chief Gift With Meaning
Whether it’s worn during Chief Season, at a pinning ceremony, retirement celebration, command event, reunion, or just around town, Backbone of the Fleet represents more than rank.
It represents the leadership, experience, mentorship, and tradition carried forward by generations of Navy Chiefs.
For active-duty Chiefs, retired Chiefs, CPO selectees, Senior Chiefs, and Master Chiefs, this is Navy Chief apparel built around the heritage of the Mess.
Earn the anchors. Carry the heritage. Be the backbone. ⚓
Shirt Details
Large back graphic
Small left-chest graphic
Multiple sizes available
Multiple color options available
Made to order
Please review the size chart before ordering. Colors may vary slightly based on screen settings and the printing process.
The “It’s Too Early for This” Women’s Navy Chief Hoodie is made for the female Chiefs who can lead the Mess, handle the chaos, and still admit that 0600 comes way too early.
Featuring the tired-but-still-Chief Chick Chief character and a message every early-morning Sailor understands, this hoodie combines Navy Chief pride with the kind of humor that gets you through those mornings when motivation hasn't checked in yet.
☕ The Design
The playful artwork features a cartoon Chick Chief paired with:
“It’s Too Early for This”
It’s funny, relatable, and made specifically for the women of the Chiefs Mess who know that sometimes the first leadership decision of the day is finding coffee.
⚓ Made for the Women of the Mess
This Navy Chief hoodie is a great choice for:
Active-duty female Navy Chiefs
Retired Chief Petty Officers
Newly selected Chiefs
Senior Chiefs and Master Chiefs
Chief Season
Chiefs Mess events
Navy reunions
Promotion celebrations
Retirement gifts
Female Navy Chief gifts
Anyone looking for fun Navy Chief swag
😂 Chief Before Coffee
Being a Chief means early mornings, long days, endless problems to solve, and people somehow needing you before you've finished your first cup.
The It’s Too Early for This Chick Chief Hoodie brings some personality to traditional Navy Chief apparel with a design made for Chiefs who can laugh at the reality of Navy life.
Wear it around the Mess, on a coffee run, while traveling, at a reunion, or anywhere you want people to know:
Yes, I’m the Chief. No, I’m not ready for this yet. ☕⚓
Hoodie Details
Soft cotton-poly blend
Comfortable everyday feel
Cozy pullover style
Navy Chick Chief artwork
Multiple color options
Multiple sizes available
Great for casual wear, travel, and Mess events
Please review the available size and color options before ordering.
Back to the Deckplate Chief Petty Officer T-Shirt – A Time-Traveling Tribute to Navy Chiefs!
⚓ Hit 88 Miles Per Hour in Style – Navy Chief Edition! ⚓
Inspired by the legendary Back to the Future movie, the Back to the Deckplate T-Shirt brings a bold Navy twist to an iconic design! Featuring the DeLorean 🚗, this tee sets the flux capacitor to April 1st, 1893—the historic birth of the U.S. Navy Chief Petty Officer rank.
🔥 Why You’ll Love This Tee
✔ Epic Retro Design – Bold DeLorean graphic with "Back to the Deckplate" for a legendary look.
✔ Heritage Tribute – Flux capacitor set to April 1st, 1893, honoring the creation of the Navy Chiefs.
✔ Premium Comfort & Fit – Soft, high-quality 100% cotton, built for all-day wear.
✔ Perfect for Chiefs Who Lead from the Deckplates – Stand out and show off your CPO pride with a rad, nostalgic twist.
✔ The Ultimate Navy Chief Gift – Ideal for Active Duty, Retired Chiefs, and collectors of epic Navy apparel.
⚡ Take a Trip Back in Time – Order Yours Today! 🎯
Before generations of women wore the anchors, one woman helped make history.
The Retro 1917 Navy Chick Chief Hoodie celebrates the legacy of Loretta Perfectus Walsh, who became the U.S. Navy’s first female Chief Petty Officer in 1917.
With vintage-inspired artwork and a design created specifically around women in the Chiefs Mess, this women’s Navy Chief hoodie honors more than a century of leadership, determination, and breaking barriers.
⚓ A Legacy That Started in 1917
The retro-inspired design pays tribute to the historic beginning of women serving as Navy Chief Petty Officers.
It combines vintage styling with Navy Chick Chief artwork to represent the women who have carried that legacy forward through generations of Navy service.
More than just Navy Chief apparel, it’s a reminder that every generation of women who wears the anchors stands on the shoulders of those who came before.
💪 Made for the Women of the Mess
This heritage hoodie is a great choice for:
Active-duty female Navy Chiefs
Retired female Chief Petty Officers
Newly selected Chiefs
Female Senior Chiefs and Master Chiefs
Yeoman Chiefs and Navy admin Chiefs
Chief Season and pinning ceremonies
Chiefs Mess events and Navy reunions
Retirement and promotion gifts
Women’s Navy history enthusiasts
Anyone looking for meaningful Navy Chief swag
⭐ 1917. A First That Changed the Navy.
Loretta Perfectus Walsh’s story represents a major chapter in Navy history.
Her service helped begin a legacy that continues today in every woman who earns the anchors, leads Sailors, mentors the next generation, and takes her place in the Chiefs Mess.
The Retro 1917 Chick Chief Hoodie celebrates that history with vintage-inspired women’s Navy Chief apparel made for those who understand the significance behind the date.
Wear the history. Carry the legacy. Lead what comes next. ⚓
Hoodie Details
Soft, comfortable construction with a classic pullover hoodie fit, bold vintage-inspired artwork, front pouch pocket, adjustable hood, and multiple size and color options.
Perfect for everyday wear, Chiefs Mess events, reunions, travel, Chief Season, and Navy heritage events.
Chief heritage with a little 80s attitude. ⚡⚓
The Navy Chief Retro 80s Hoodie combines classic Chief Petty Officer pride with bold throwback styling inspired by one of the most unmistakable eras.
Featuring a vibrant retro circle design, Chief goat artwork, and “The Chosen Few,” this Navy Chief hoodie is made for Chiefs who want something a little different from traditional CPO apparel.
⚓ The Design
The bold retro artwork features:
Classic Chief goat
Bright 80s-inspired colors
Retro circular graphic
Chief Petty Officers
“The Chosen Few”
Vintage-inspired styling
It brings Navy Chief heritage together with a colorful throwback look that stands out from traditional anchor designs.
😎 Built for the Mess
This retro Navy Chief hoodie is a great choice for:
Active-duty Navy Chiefs
Retired Chief Petty Officers
Newly selected Chiefs
Senior Chiefs and Master Chiefs
Chief Season
Chiefs Mess events
Navy reunions
Retirement celebrations
Navy Chief gifts
Anyone looking for unique Navy Chief swag
⚡ Chief Pride, Retro Style
The Chiefs Mess has more than a century of tradition.
That doesn’t mean every piece of Navy Chief apparel has to look like it came out of a history book.
The Retro 80s Navy Chief Hoodie takes classic Chief imagery and gives it a colorful throwback treatment built for Chiefs who want to represent the anchors while showing a little personality.
Wear it around the Mess, at a reunion, while traveling, or anywhere you want your Navy Chief pride to stand out.
The Chosen Few. 80s style. Chief for life. ⚓
Hoodie Details
Soft, comfortable construction
Durable everyday fabric
Bold retro Chief goat artwork
Vibrant printed design
Multiple color options
Sizes S–2XL
Machine washable
Designed for comfortable everyday wear
Please review the available size and color options before ordering.
Navy Chief Gear with Some Actual Personality
After more than a decade in the Chiefs Mess, I got tired of seeing the same Chief shirts everywhere. Same anchors. Same slogans. Same safe designs.
Chiefs aren’t all the same. We’re sarcastic, nerdy, serious, ridiculous and shaped by experiences most people outside the Mess will never completely understand. We quote bad movies, roast each other without mercy, take care of Sailors and carry a lot of stories home from sea.
So I started creating the Navy Chief gear I actually wanted to wear. Some designs honor the heritage of the anchor. Others capture the humor, inside jokes and personality of the Mess.
That’s Elder Goat Products. Navy Chief apparel created by someone who has lived the culture, not someone looking at it from the outside.
Why “Elder Goat”?
When I was a young Chief, our CMC was the most senior and wisest guy in the room. We jokingly called him “Elder Jon.” It stuck with me.
After more than a decade in the Mess, I wanted to capture that idea. Experience. Perspective. A little gray in our hair. A lot of sea stories.
“Elder” represents time we’ve all served in the Mess.
“Goat” represents earned status.
This brand isn’t about ego. It’s about culture.
Navy Chief Gear FAQ
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Most custom orders ship within 15 business days. Because Elder Goat Products is operated by an active-duty Navy Master Chief, production and shipping sometimes have to work around my military schedule. I’ll always do my best to get your order out as quickly as possible, and I appreciate your patience while your gear is being made.
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eturns may be requested within 30 days of delivery. To start a return, email me directly at askmasterchief@gmail.com with your order number and a brief explanation of the issue.
Even when a situation falls outside the standard return window, reach out and let’s talk about it. I’ll review the circumstances and do my best to make things right.
Select 40 more words to run Humanizer.
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Elder Goat Products offers Navy Chief shirts, hoodies, hats, beanies, stickers, mugs, drinkware and Chief Season apparel. Our collections include classic, humorous, retro and heritage-inspired designs for members of the Chiefs Mess.
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Elder Goat Products was created by a U.S. Navy Master Chief with more than a decade of experience in the Chiefs Mess. The designs are inspired by Navy Chief heritage, leadership, humor and the culture of the Mess. The products are not endorsed or sponsored by the DoD or US Navy.
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Yes. Our Chief Season collection includes shirts, apparel and gifts for newly selected Chiefs, sponsors, family members and members of the Mess.
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Yes, I love working with Navy Chiefs to bring their custom Chiefs Mess design to life. If you’re interested in custom designs, email askmasterchief@gmail.com to get started.
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Our Navy Chief apparel combines heritage and pride with humor, retro artwork, inside jokes and original concepts. The goal is to create gear that reflects the real personality of the Chiefs Mess rather than repeating the same generic designs.scription